7Story Launches Open Call for SF Land/Ocean Art

7Story Launches Open Call for SF Land/Ocean Art

Next September, the San Francisco Bay will become an amphitheater for the final races of the international America’s Cup sailing challenge. Five million visitors and a global audience will be focused on the San Francisco waterfront.

Inspired by the America’s Cup’s Healthy Ocean Project, Blue Trail is commissioning a “trail” of ten interactive art-design-science-tech installations that will take place along the San Francisco waterfront during the final races of the international America’s Cup sailing challenge in September 2013. Each of the site-specific installations will be created by a different artist or designer in collaboration with an ocean or environmental expert and other desired partners. Blue Trail’s curators will commission five major works led by established artists or designers, and five smaller works led by emerging artists or designers. Each installation aims to awaken people to the mystery, beauty and fragility of the world’s oceans and be inspired to support three global sustainability initiatives:

  • Plastics – keeping plastics out of the ocean
  • Sustainable Seafood – promotion of sustainable seafood choices
  • Marine Sanctuaries – preservation of biodiversity and extraordinary marine habitats

Open Call Competition. Selection of the emerging artists and designers will kick-off with a one-day open-call Design Jam Competition on October 27. Up to five concepts will be selected from the competition for possible commission, and additional artists or designers may also be invited to submit concepts followed by proposals. Commissions in this category will range from $5,000 to $25,000.

Blue Trail invites individuals and firms to participate as financial sponsors, in-kind donors or as volunteers for the event. To learn how you or your company can get involved, contact Lisa Zimmerman at 415.302.8195 or





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